New digital makeover for Quality Outdoor Services

Quality Outdoor Services is a landscape design and maintenance company providing professional outdoor services for homeowners and commercial properties in Livingston County. In order to expedite growth and brand visibility, Founder and President Shawn Nester made a decision to invest in a new website overhaul with a focus on improving online visibility and brand representation.
After a few years of using a larger digital agency, he became fed up with poor communication and lack of results. After vetting a few local digital marketing professionals, he landed on a website and SEO specialist in Brighton named Spider Web LLC.

Shawn needed a digital makeover from top to bottom, and Spider Web was able to deliver the following improvements:

• Website design overhaul focusing on SEO optimization in key markets.
• Making project photos and videos a centerpiece of the digital footprint.
• Developing targeted advertising campaigns to boost leads and ROI.
• Implement ongoing website maintenance and optimization techniques to stay on track with SEO and marketing trends.

Since launching their new website in February of 2026, Shawn and Quality Outdoor Services is already seeing the immediate benefits from the digital makeover. Here are some highlights that have lead to the uptick in website performance:

1. Expanding the website to market their key service categories, like land grading, softscape design, outdoor lighting, paver patios, and yard clean-up services.
2. Showcasing quality project photos and videos coinciding with each service.
3. Incorporating customer reviews throughout the website to build trust and authority.

Other SEO optimization tactics that have played a role:

1. Enlisting Quality Outdoor Services into online niche directories (including Brighton Chamber)
2. Staying on top of review outreach from customers.
3. Producing high quality photos and videos of each job site.
4. Online competitor research.

Moving forward, Shawn and Quality Outdoor Services will rely heavily on their new digital footprint to drive business growth and success. So without further ado, you can visit the new website at qualityoutdoorservicesllc.com to see for yourself.